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Social@Ogilvy’s ACD: Pro Photogs Are Key to Mobile Ads, Branded Content

October 21, 2013

By Conor Risch

Courtesy of Maury Postal

Maury Postal, an associate creative director at Social@Ogilvy.

In our October issue’s Create feature, “Going Native,” we spoke with brand managers and creative directors about why the trend in native advertising and branded content can be a boon for photographers. In that article Maury Postal, an associate creative director at Social@Ogilvy, Ogilvy & Mather’s social-media advertising shop, notes that “a professional photographer will never be out of work”...

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