Myrna Kresh, has 30 years of experience working with emerging and established photographers. Formerly the Executive Director of the Advertising Photographers of New York, Myrna energized and expanded APNY’s Assistant and Emerging Photographer Programs and has a profound understanding of what it really takes to make it as a pro. Myrna is an industry insider, producing and representing visual artists, in their commercial and personal projects.
Dear Right Moves,
I’ve just begun to go out to interview to be an assistant. I’m working from a list of photographers I most admire. My resume is terrific, I’ve done well at school, I’ve won some awards, and I’ve received good recommendations from my teachers. But somehow I’m just not closing the deal. WHAT IS IT a photographer wants?
Still Looking, San Diego, California
Dear Still Looking,
The vast majority of the photographers I spoke to are looking for an assistant with a “great attitude”.
Experience can be learned. Technique can be taught. But attitude comes from a place that has nothing to do with education. It comes from the fundamental essence of who you are. Wouldn’t it be great if we could really see ourselves as others see us?
The best we can do is look at the empirical evidence of our experiences and, if you’re experiencing a disconnect between how you think you are and how the photographer is experiencing you, you may want to think about how you present yourself.
Do you appear eager to work for this specific photographer? Are you familiar with his work? Do you appear excited by what he does and anxious to assist him in any way you can? If you’re not getting the jobs you think you should be getting, you may want to evaluate your attitude.
Great references won’t replace the photographer’s unique experience of you.
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