Bidding and Landing Ad Assignments: An Art Producer’s Perspective

February 21, 2014

By Holly Stuart Hughes

@ Al Jazeera America/Photo by Martin Schoeller

An Al Jazeera America ad shot by Martin Schoeller and created by the ad agency Maude.

Amy Salzman is a veteran senior integrated art producer with over 20 years of art production experience. She began her career as an art buyer at Saatchi & Saatchi advertising, and then moved on to McCann Worldgroup. She is currently freelancing at both major ad agencies and boutique ad agencies. She talks to PDN about finding and selecting photographers, what...

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