How Photographers’ Audiences Land Them Work: Brian DiFeo

January 23, 2013

By Meghan Ahearn

© Brian DiFeo

Brian DiFeo photographed the Volvo Ocean Race and posted the images on his Istagram account as part of a PUMA social-media campaign.

When Brian DiFeo joined Instagram in October 2010 he still considered photography a hobby. Years before, as a high-school student, he had learned to develop the film he shot with his Ricoh SLR. But during his freshman year of college, his gear was stolen, so he purchased an inexpensive digital camera as a replacement, and later a Canon Rebel when...

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