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How to Pitch Your Photo Book to Publishers | PDN Online

Photo Books


How to Pitch Your Photo Book to Publishers

October 16, 2015

© SUSAN MIDDLETON

The cover of Susan Middleton's Spineless. 

As the cost of producing and printing illustrated books has increased, trade publishers require higher sales figures and larger print runs in order to recoup their costs. “The numbers publishers now need are higher than ever,” says book packager Robert Morton. A former editor at Abrams, Morton notes that a few years ago, a photo book that sold 7,000 copies...

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