Pitchfork’s Dynamic Cover Stories Get Readers to Linger Over Articles

December 6, 2013

By Holly Stuart Hughes

© Pitchfork/Photo by Glenford Nunez

In the dynamic cover story on Janelle Monáe, two of the images by Glenford Nunez turned slowly from black-and-white to color.

Founded in 1995, the music website Pitchfork is best known for its influential music reviews. But it also publishes long profiles of musicians and bands, accompanied by commissioned portraits. Starting in July 2012 with a profile on Passion Pit, photographed by Jason Nocito, Pitchfork has presented select “cover stories” full screen with embedded photos. Since that first effort, Pitchfork’s cover...

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