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From the Archive | PDN Online

From the Archive


Focus on Networking

PDN subscribers have access to our archive of stories that discuss how photographers build relationships with clients, patrons and peers in order to generate new business opportunities.

HOW TO GET NOTICED—AND COMMISSIONED—BY AN ART ADVISOR
Art advisors, also called art consultants, play a key role in the contemporary art market. They help private collectors and corporations build their art holdings by advising their clients on acquisitions, and they provide expertise in everything from conservation to insurance, to art handling and installation. Developing a relationship with an advisor is hard, and a lot of people are trying to do it. Professionalism, a bit of networking and personalizing your approach can help.

FROM ASSISTANT TO PHOTOGRAPHER: PASCAL SHIRLEY’S PROFESSIONAL TRANSITION
Pascal Shirley was a reluctant networker, but his efforts played a key role in helping him launch his career as a professional photographer.

BREAKING INTO FASHION PHOTOGRAPHY: MEREDITH JENKS’S CAREER PATH
When Meredith Jenks swapped Los Angeles for New York, meeting with people—photo editors, agents and especially other photographers—she knew was a key step in establishing herself. “It wasn’t just about hanging out with them because they could give me work,” she says, warning that networking for the sake of networking is always transparent. “They were people who I actually liked, and wanted to build friendships with.”

13 TIPS FOR BUILDING YOUR FINE-ART NETWORK
An important part of working as an artist is establishing relationships with people who will give honest advice and critiques, make introductions, advocate for and support one’s work, and offer friendship and a sense of community. PDN asked a dozen artists at varying stages of their careers about how they establish and maintain their art-world relationships.