From the Archive

Focus On Advertising Photography

PDN subscribers have access to our archive of stories about business trends in the commercial photography market, and about how to make the most of new opportunities in photography and video.

7 Tips for Getting Clients to Pay What You Are Worth
Brooklyn-based photographer James Farrell explains how to get the shoot budgets and fees that match the expectations of your clients.

How to Land Photography Assistant Jobs
Professional photographers share how they hire assistants, and what assistants need to do to get rehired.

What Should Photographers Charge for Social Media Usage?
Reps explain how they’re determining what they charge.

How Brands Are Working With Photographers to Attract Consumers
We interviewed creatives who have collaborated with photographers on native ads, branded content and other efforts.

What Photographers Need to Know About Model Releases
Three experts explain when and why you need model releases, including some gray areas, and when you may need to add language to the release to cover yourself and your client.