Sigma Announces Pricing and Availability of 85mm F1.4 Lens
OCTOBER 15, 2010
Sigma Corporation of America announces US pricing, availability of 85mm F1.4 EX DG HSM lens
Prime lens can be used on full-frame or APS-C cameras for portrait and low-light photography
Ronkonkoma, NY, Oct. 14, 2010 – Sigma Corporation of America
(www.sigmaphoto.com), a leading researcher, developer, manufacturer and
service provider of some of the world's most impressive lines of lenses,
cameras and flashes, is pleased to announce that the company’s 85mm
F1.4 EX DG HSM lens is now available for purchase in the United States
for the MSRP of $1,400 and the estimated street price of $899.
This large aperture, medium telephoto lens is optimized for use with
full-frame, DSLR cameras and is especially ideal for portrait and low
light photography. When used on digital cameras with an APS-C size image
sensor, it effectively becomes a 127.5mm F1.4 lens.
“This lens is an excellent addition to our prime lens line-up and is a
great performer for a variety of photographers. For the sports or
photojournalist photographer, the Hyper Sonic Motor will keep up with
fast-paced action sequences; the 1.4 maximum aperture provides the
ability to work at high shutter speeds under low existing light
conditions,” said Mark Amir-Hamzeh, general manager of Sigma Corporation
of America. “That same high-speed aperture is great for a portrait
photographer who is looking to isolate details in their subject, with a
pleasant, out-of-focus background. One-touch, full-time manual focus is
perfect for the critical, professional photographer.”
The 85mm F1.4 EX DG HSM also contains one Special Low Dispersion (SLD)
glass element and a glass mold element to offer excellent correction for
all types of aberrations and to ensure superior optical performance.
This lens is equipped with a rear focus system that minimizes
fluctuation of aberration caused by focusing.
The Super Multi-Layer Coating reduces flare and ghost, even in backlight
photography. The lens has a round, nine-blade diaphragm, which creates
an attractive blur to the out-of-focus images, and comes with a
petal-type hood to block out extraneous light. For digital cameras with
an APS-C size image sensor, Sigma provides a dedicated hood adapter to
expand the length of the lens hood and to block out extraneous light
To locate an authorized Sigma dealer near you, visit
http://www.sigmaphoto.com/where-to-buy-sigma. To use Sigma’s Lens Finder
Tool to find the best lens to suit your needs, visit
http://www.sigmaphoto.com/sigma-lens-finder. For information about Sigma
Corporation of America, visit www.sigmaphoto.com.