Vimeo Launches Way to Add Licensed Music to Videos

September 22, 2011

Video sharing service Vimeo launched a new way to add licensed music to your clips without leaving the site. Called, simply, Music Store, the service offers over 45,000 tracks to choose from in a range of genres.

There are three types of music licenses offered in Music Store:

• Creative Commons licenses (free, various licenses)
• Personal, non-commercial, web-use licenses for the casual user ($1.99 per track)
• Commercial, web-use licenses for professional users ($98 per track)

More details in the press release below. Also, check out this amusing video skit from Vimeo on how Music Store works.



NEW YORK, Sept. 21, 2011 – Vimeo, an operating business of IAC, has launched Music Store, a new service that makes it easy for creators to discover and download music for their videos.

“Finding music to use in your videos can be extremely hard,” said Blake Whitman, Vice President of Creative Development at Vimeo. “Music Store allows users to easily discover, download and/or purchase tracks without ever needing to leave Vimeo.”

Vimeo will offer more than 45,000 tracks to choose from in various genres.  The advanced search feature allows creators to search the music library either by genre or more than 100 categories of metadata from tempo to mood. This means that video creators can filter their search results to fit their specific scenes.  For example, someone could filter their search to find acoustic guitar music that had a medium tempo and a silly mood.

Music Store provides users with three types of licensing options:
    •    Creative Commons licenses (free, various licenses);
    •    Personal, non-commercial, web-use licenses for the casual user ($1.99 per track); and
    •    Commercial, web-use licenses for professional users ($98 per track).

Audiosocket, a music, media and technology company provides the Vimeo Music Store with a catalog of over 33,000 songs from more than 1,900 emerging bands, composers and record labels from around the world. Audiosocket curates their content to provide video creators with access to tracks from today’s upand-coming talent.

FMA, one of the most-respected curators of free and legal music downloads, offers more than 11,000 Creative Commons-licensed songs through its API. FMA is the first curated platform for artists who wish to participate in the open sharing of their art under the Creative Commons licensing framework.

For more information regarding Vimeo Music Store, visit
About Vimeo, LLC
Leading video sharing site Vimeo provides the easiest way for people to host and share their videos in high quality.  The site provides great privacy features and inspiring videos from a vibrant, respectful community of creative users who care about how and where they show their work. Launched in 2004 and headquartered in New York, NY, Vimeo offers users a video sharing experience that is both entertaining and easy to use. Vimeo is a 2010 & 2009 Time Magazine Top 50 Website. Vimeo, LLC is a subsidiary of IAC (NASDAQ: IACI).