January 2012

The Careers & Self-Promotion Issue

© KEVIN COOLEY/SNYDER/REDUX

© KEVIN COOLEY/SNYDER/REDUX Cité Window, from the “Bateaux Mouches” series by Kevin Cooley, showcasing the bright lights of the The Bateaux Mouches tour boats on the Seine River in Paris.

PDNews
A Q&A with photojournalist and IED survivor Giles Duley; What’s Your Niche: Evan Joseph, on photographing exclusive real estate; Picture Story: Challenging the forces of xenophobia with reinterpretations of paintings by European masters.
BY DAVID WALKER 

Careers & Self-Promotion

Brand New
By hiring branding experts, photographers are taking control of how their clients perceive their businesses, and giving themselves an edge in a competitive market.
BY CONOR RISCH 

What Can a Publicist do for you?
Photographers are hiring publicists to help generate press for their projects and, in the process, promote their brand.
BY HOLLY STUART HUGHES

Outside your Box: Introducing a New Specialty to Clients
Photographers have a tough time establishing themselves in new specialties because art directors favor specialists with a lot of experience. Reps explain how to prove expertise in new categories—without looking like a jack-of-all-trades and master of none.
BY DAVID WALKER

Create

Client Meeting: MORE of Everything
Photographers with strong personalities and great ideas help MORE magazine reach its stylish and sophisticated female readership.
BY CONOR RISCH 

PDN’s Focus on Weddings, a special supplement

The winners’ gallery for the Ultimate Music Moment photo contest

TECH

How I Got That Shot: Tricky Lights Up
Timothy Saccenti used several strobes, 16 triggered by sound, to capture the trip-hop musician and an explosion.

Objects of Desire
Schneider Optics iPro Lens System, SpyderGallery iPad App; Lowel Ego; Billingham Large Hadley Pro.

E-Pr0ject: Dance Around
Elements of photography, sculpture and filmmaking come together in Ryan Enn Hughes’s recent motion project.
BY CONOR RISCH 

Photo Gear of the Year
We pick our favorite imaging products from 2011.
BY DAN HAVLIK

6 Great Web Services for Promoting Your Work
Photographers have many ways to manage their brand online. Here are our favorite services for taking control of your image on the Web.
BY DAN HAVLIK

Product Reviews
Sony SLT-A77, Nikon Coolpix P7100 and Ricoh GR Digital IV.

Exposure
Ian van Coller returned to his native South Africa to photograph black women who keep house for wealthy white families; Kent Rogowski explores the human impulse to improve oneself through his study of self-help books.