Client Meeting: Doyle Partners’ Intelligent Design

February 28, 2011

By Conor Risch and Holly Stuart Hughes

© Christopher Wahl

Doyle Partners commissions as many as 60 editorial-style photo shoots per year for pharmaceutical and healthcare company Johnson & Johnson

Critics, commentators and journalists (including this one) frequently use the word “saturated” to describe the current media environment. As an “audience” we are “bombarded” with images, ads, jingles and other attempts to grab our attention in the street, on TV, and on our computers and other devices. To overcome the din, many advertisers, designers and media companies attempting to communicate...

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