How Wedding Photographer Max Wanger Gained Commercial Clients

April 11, 2012

By Meghan Ahearn

© Max Wanger

Max Wanger's commercial rep, Dara Siegel, believes his wedding work has an esthetic that can easily translate into editorial and commercial work.

Since Max Wanger shot his first wedding, he’s always tried to make his wedding photography look more like the spreads he saw in magazines than like traditional wedding photos. “I thought there was the potential to do it differently, the way I saw weddings in my head: non-traditional, more creative, more with an editorial feel,” he explains. Though he had...

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