Marketing


How to Land Work with Refinery29

June 22, 2017

By Holly Stuart Hughes

© Kate Owen

“We want to see our readers reflected in our work, in our fashion, food, workout and stock photography,” as part of a goal to help women “claim their power by delivering optimistic, diverse, creative storytelling and points of view” says Toby Kaufmann. Here an image from Kate Owen who photographed stylish New York City teenagers for a recent story.

Founded in 2005 as a New York-based fashion guide, Refinery29 has expanded its editorial focus and its readership, now claiming about 27 million unique visitors per month. PDN talked to photography director Toby Kaufmann to learn how her department finds and hires photographers, and keeps up with the site’s fast-paced publication schedule. Before joining Refinery29 two years ago, Kaufmann had...

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