Promos We Kept: A Good Sense of Humor

May 31, 2017

By Sharon Ber

Photo by Sharon Ber for PDN.

Lunch meats and couch potatoes: This month's column features four promotions by photographers who just want to make clients smile.

Photographers employ just about any strategy to make sure their promotions stand out. This month’s Promos We Kept features four photographers who thought spreading a smile was as good a method as any to attract attention. After all, couldn’t we all use a good laugh? Randal Ford “In the right context, humor can be great at getting attention,” says photographer Randal Ford. But it depends...

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