How Photographers Land Assignments Shooting Sponsored Expeditions

February 24, 2015

By Sarah Coleman


Andrew McLean, photographed on a trip sponsored by Black Diamond and Powder magazine. Photographer Garrett Grove was commissioned to capture images of ski mountaineering.

Rugged mountains, sapphire lakes; athletes climbing, jumping and pushing themselves to the limit. The best action-sports imagery captures the thrill and spontaneity of outdoor adventure. For companies like Patagonia, Eddie Bauer and Smith Optics, images like these are an essential part of a brand marketing strategy. Companies need photographs that stir excitement around outdoor sports, even if the images don’t...

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